NanoCon

Friday, Dec. 3, 2021 NanoCon Online Schedule

Click here to register now. Your NanoCon Online Registration is only $199!

11:00 a.m. – 12:00 p.m.

CURRENT TAPROOM TRENDS – BUSINESS OPERATIONS & SALES
Coming out of a long pandemic shutdown, what are other brewery taprooms doing right now to find success right now? Nancy Trigg has her finger on the pulse of taproom trends like few others working for a leading Point-of-Sale software company. Learn the strategies and best practices that are working to drive more sales during this roller coaster of uncertain times pulled from the experiences and actual results from hundreds of different taprooms. Walk away with ideas you can put to use in your own taproom to help boost much-needed sales.

NANCY TRIGG
PRESIDENT & CHIEF GROWTH OFFICER, ARRYVED, INC.

 

OPTIMIZING BREWERY LAYOUT FOR WORKFLOW & SPACE BREWERY OPERATIONS
Even if your Nano brewery is working in a Nano-sized space that doesn’t mean you can’t create a layout that will help you use space efficiently while maximizing the workflow. Don Marcil and Mike Paladino help solve space and brewery layout challenges for small craft breweries every day and they will share some keys to successfully rethinking and tweaking your existing brewery design to make your brew days easier. Plus they’ll also discuss different ideas of even expanding your brewery in small spaces as your business grows.

DON MARCIL
BREWERY DESIGN CONSULTANT, STOUT TANKS AND KETTLES

MIKE PALADINO
BREWERY DESIGN CONSULTANT, STOUT TANKS AND KETTLES

 

TOP 5 LEGAL MISTAKES TO AVOID AS A NEW BREWERYSTART-UPS
One of the biggest blind spots and areas of concern for new breweries starting up is getting a grasp on all the legal paperwork required for both a small business and especially a small business producing and selling alcohol. Federal, state, and local permits and licenses need to be completed as well as a host of other legal considerations as you get ready to open your doors. We’re lucky to have Candace Moon, an attorney with years of experience helping start-up craft breweries, lead this seminar so you can better understand some of the most important checklist items on the legal side of your business well before you ever pour your first pint.

CANDACE MOON
THE CRAFT BEER ATTORNEY, APC
INSTRUCTOR, SAN DIEGO STATE UNIVERSITY BUSINESS OF CRAFT BEER PROGRAM

12:05 – 12:30 p.m.

Q&A WITH NANO VENDORS – You can check in live with your choice of top craft brewing vendors to get your questions answered about Nano-sized equipment, gear, ingredients, and supplies. Check out the Vendors here. 

12:35 p.m. – 1:30 p.m. 

HAZY BREWING CASE STUDIES – BREWERY OPERATIONS
The hazy category continues to evolve and grow as craft brewers from all sized breweries put their own spin on the craze for haze. Grant Lawrence and Tyler Schoales talk with different craft breweries every day as part of their jobs with the Country Malt Group and they’ve collected some interesting trends of how breweries are tackling brewing hazy styles. They will go through what they’ve learned from looking under the hood with your fellow brewers and also dive into the impact of malted, unmalted, and flaked grains have on the production of hazy IPAs.

GRANT LAWRENCE
TERRITORY MANAGER, COUNTRY MALT GROUP

TYLER SCHOALES
GWM SALES MANAGER, COUNTRY MALT GROUP

 

PLANNING A BREWERY QUALITY CONTROL PROGRAM – START-UPS
If you are going to charge the public money for your beer and you want repeat customers you have to have a solid quality control program in place for your new brewery. That means budgeting some space and resources to run basic QC tests on your beers before they head out to customers. Having a QC program is more than simply troubleshooting beer faults, it is a business necessity no matter the size of your planned brewery. Learn what you need to budget for and have in place from day one with Amy Todd who runs her own commercial beer and cider testing lab after a career in craft beer QC.

AMY TODD
OWNER AND ANALYST, ZYMOLOGY LABS

 

BREWERY METRICS & KEY PERFORMANCE INDICATORS – BUSINESS OPERATIONS & SALES
Without knowing the important numbers to look at on your brewery financial spreadsheets you really are flying blind managing your budgets and making informed decisions as a company. Every industry has its own unique metrics to keep a careful eye on as well as key performance indicators and craft brewing is no different. Luckily we have craft brewing numbers expert Audra Gaiziunas joining us to highlight what numbers and ratios matter the most to your brewery’s bottom line and financial health.

AUDRA GAIZIUNAS
OWNER, BREWED FOR HER LEDGER, LLC

1:35 – 2:15 p.m.

NANO CRAFT BREWING TRENDS PANELJoin moderator John Holl and listen to a range of craft beer industry veterans discuss trends specific to the Nano segment from both the business as well as beer side. 

JOHN HOLL
HOST, BYO NANO BREW PODCAST

2:20 – 3:15 p.m. 

BREAKING DOWN THE NUMBERS ON TAPROOM-FOCUSED BREWERIES – START-UPS
Often a start-up brewery makes the mistake of not paying enough attention to the financial side of the business. You have to understand the key metrics for sales, margins, and operating expenses for the unique business model of a taproom brewery. Kary Shumway not only is the CFO at a successful craft brewery, but he also shares his love of the financial side of craft brewing through his online articles and classes after realizing this critical aspect is a blind spot for many new breweries. Learn what the key accounting and financial guidelines should be for your taproom brewery so you can understand your numbers more accurately. You’ll leave with better ideas of benchmark numbers to keep your business plan more realistic and understand some of key figures to keep in mind to be successful.

KARY SHUMWAY
PUBLISHER, CRAFT BREWERY FINANCE
CHIEF FINANCIAL OFFICER, WORMTOWN BREWERY

 

FINDING AND KEEPING STAFF – BUSINESS OPERATIONS & SALES 
It is a brutal hiring market right now for taproom and brewery support staff as well as the hospitality sector in general. What can you do to find – and keep – the staff you need at your small-scale brewery to be successful? And how do you compete with larger hospitality-related companies paying more and more money to the same potential pool of job candidates? Listen to expert advice from an HR consultant specializing in craft breweries about steps you can take in this very tough job market to find the qualified help you need for your small brewery.

KEVIN YOUNG
PRESIDENT, KEVIN YOUNG CONSULTING

 

EVALUATING YOUR MALT – BREWERY OPERATIONS 
These days hops get the most attention of the major brewing ingredients, but don’t overlook the importance of the backbone – and star depending on the style – of beer: Malt. But before opening those bags to mash in you should really be doing some basic evaluation of the malt you bring into your brewery. There are some easy and quick tests you can run on malt in addition to truly understanding malt spec sheets. Malt lover Ashton Lewis ran his own brewery for decades and now works for a malting company and will help get you up to speed on how to know the malt you are about to use is as good as you want it to be for your future beer.

ASHTON LEWIS
MANAGER OF TRAINING AND TECHNICAL SUPPORT, BSG CRAFT  BREWING
TECHNICAL EDITOR, BREW YOUR OWN MAGAZINE

3:20 – 3:45 p.m.

Q&A WITH NANO VENDORS – You can check in live with your choice of top craft brewing vendors to get your questions answered about Nano-sized equipment, gear, ingredients, and supplies.

3:50 – 4:45 p.m.

RELAUNCHING TAPROOM EVENTS PANEL – BUSINESS OPERATIONS & SALES
Find out from your fellow Nano Breweries what’s working in terms of hosting special events at tasting rooms as they’ve opened up after pandemic-related closures – and what hasn’t. From themed parties to special releases to different competitions, Nano breweries have gotten very creative coming up with new ways to bring back old and new customers in their doors after not being able to do so for a long time. We’ve got taproom expert and seasoned online panel moderator Andrew Coplon managing the panelists as well as opening up discussions with attendees so everyone can learn new ideas from each other in this changing taproom dynamic.

ANDREW COPLON
FOUNDER, SECRET HOPPER
FOUNDER, CRAFT BEER PROFESSIONALS

 

TAPROOM DRAUGHT SYSTEM TROUBLESHOOTING & MAINTENANCE – BREWERY OPERATIONS
You work hard to produce great beer in the brewery. Should you also work just as hard to make sure that beer makes it from the keg to the glass in great shape? Cleaning draft lines and making sure your draft system is operating properly should be one of the main priorities when running a taproom. Learn the right cleaning techniques, how often to clean, and what other regular maintenance you should be doing so your draft system does the beer you brewed justice. Bill Jablonski spends his work days in Central New York working with taproom draft systems and he’ll teach you what you need to know so you can better take care of your draft beer back home at your brewery.

BILL JABLONSKI
DRAFTNAUTS

 

NANO TANK: PITCHES TO EXPERT PANEL – START-UPS
In NanoCon’s nod to Shark Tank, we will have an expert panel consisting of a financial expert, a brewing educator and brewery owner, and a former pro brewer and ingredients wholesaler ask questions and evaluate three different brewery launch plans after each deliver a short pitch. Everyone can take away some lessons and tips to hone your own plans for their own start-ups from the questions and answers in the discussion. While none of the panels has the deep pockets of Mark Cuban or Mr. Wonderful, they will share some priceless expert advice on the keys to a more successful brewery launch.

AUDRA GAIZIUNAS
OWNER, BREWED FOR HER LEDGER, LLC

MATTHEW MCLAUGHLIN
FOUNDER, MCLAUGHLIN, PC

STEVE PARKES
BREWMASTER & OWNER, DROP IN BREWING COMPANY
OWNER & LEAD INSTRUCTOR, AMERICAN BREWERS GUILD

4:50 – 5:15 p.m.

Q&A WITH NANO VENDORS – You can check in live with your choice of top craft brewing vendors to get your questions answered about Nano-sized equipment, gear, ingredients, and supplies. Check out the Vendors here. 

Click here for your NanoCon Online Registration – Save $100 when you register by October 11!