BYO Nano Podcast - Brew Your Own

The Nano segment of craft brewing is growing fast with the majority of new breweries opening up falling into this small-scale, hyper-local segment working on brewing systems five barrels or under. Each month on this podcast learn the business, marketing, and brewing strategies targeted for this smaller-scale sized brewery needs. From strategies to maximizing taproom sales to forecasting brewery budgets to brewing great beer in small spaces, you’ll learn from craft beer experts and fellow Nano brewers the tips and strategies for success to improve – or launch – your small brewery. New episodes will be added to this page each month in addition to all major podcast platforms. Please email any questions, thoughts, and feedback on the BYO Nano Podcast to nano@byo.com. You can use the player provided here to listen to episodes or subscribe to this show through a variety of popular podcast platforms linked just below. Cheers!

Episode 39 – Social Media Strategies for Nano Brewers

Having a virtual presence for your small brewery is imperative to help the physical business grow. We’ll do a deep dive into social media to learn about best practices from a leading expert and we’ll hear how one nano has approached building an online community.

We spend a lot of time thinking about physical spaces. Taprooms, brewhouse layouts, beer gardens, that it can be hard to focus on the virtual spaces. But Facebook, Instagram, Twitter, TikTok, and more are important ways to keep a brewery top of mind and to show off creativity.

Social Media can be intimidating for some, or a burden for others, but having a plan can ease those worries and bring people to your actual door step.

This episode features two guests: Julie Rhodes of Not Your Hobby Marketing Solutions and Brian Goodman of Rushford and Sons Brewhouse.

Do you have a question about starting or growing your nano brewery? Email us: nano@byo.com.

Thanks to our episode sponsors:

**ABS Commercial**
ABS Commercial has been a full-service brewery outfitter for over 10 years, offering brewhouses, tanks, keg washers, and small parts to brewers across the country. They’re in this business because they are brewers, so they know the ins and outs of the process and can design the perfect set-up for you. They keep tanks in stock and ready to ship so you can get equipment in your hands sooner. Contact a brewery consultant today! sales@abs-commercial.com

Interested in more information on the Nano Brewing segment of the craft beer industry? Then check out the links to our other Nano Brewing content available below:

With Nano+ Membership, Nano brewers (and aspiring nano brewers) will find the resources they need to be more successful running small craft breweries. Advanced homebrewers can continue to build deeper technical knowledge. Nano+ Membership is your all-access pass to byo.com, including over 600 hours of on-demand workshop videos and past NanoCon Online seminars covering both the business and brewing side of running or launching a taproom-focused, small-scale craft brewery.

Subscribe to our free monthly BYO Nano Newsletter. Links to articles on both the business and brewing sides of running a small-scale craft brewery will be emailed to you each month. Click here to start your free email Nano Newsletter subscription.

Learn from the video replays and course materials from dozens of seminars led by craft brewing industry experts covering both the business and brewing side of running – or launching – a small-scale, taproom-focused craft brewery. Your registration includes full access to video replays of all seminars as well as course materials. Click here to get full access to 2022 NanoCon Online video replays and course materials.