Advertising Rates

Advertising Rates

2024 Display Advertising Rates Per Issue

4 Color
1X 3X 6X IMP 6X
Full Page $2,190 $2,015 $1,825 $1,975
2/3 Page $1,600 $1,475 $1,325 $1,475
1/2 Island $1,260 $1,150 $1,040 $1,190
1/2 Page $1,230 $1,115 $1,015 $1,165
1/3 Page    $875    $800    $725    $825
1/4 Page    $675    $625    $560    $610
1/9 Page    $500    $445    $405    $455
2 Color
1X 3X 6X IMP 6X
Full Page $1,960 $1,795 $1,620 $1,770
2/3 Page $1,445 $1,335 $1,195 $1,345
1/2 Island $1,145 $1,040    $935 $1,085
1/2 Page $1,115 $1,010    $910 $1,060
1/3 Page    $800    $730    $655    $755
1/4 Page    $625    $565    $505    $555
1/9 Page    $460    $410    $365    $415
Black & White
1X 3X 6X IMP 6X
Full Page $1,615 $1,460 $1,300 $1,450
2/3 Page $1,220 $1,115    $985 $1,135
1/2 Island    $975    $870    $775    $925
1/2 Page    $945    $840    $750    $900
1/3 Page    $685    $620    $550    $650
1/4 Page    $540    $490    $425    $475
1/9 Page    $380    $340    $305    $355
Cover Rates add:
Back Cover $300
Cover II $200
Cover III $100

Integrated Marketing Package (IMP)

Full-year, 6-issue print advertisers can take advantage of our Integrated Marketing Package which bundles print advertising along with online advertising at the lowest rates possible!
IMP advertisers receive:

  • The lowest BYO print advertising rates possible
  • Discounted web banner ads on Byo.com for a full-year:
    Full-, 2/3- and 1/2-page print advertisers get a 468×60 banner
    1/3-page print advertisers get a 200×200 banner
    1/4- and 1/9-page print advertisers get a 200×100 banner
  • $250 credit toward BYO e-newsletter sponsorship.
  • The best advertising exposure of any magazine AND website in the industry! The Integrated Marketing Package blankets your advertising across our targeted audiences in the magazine and online at the best value to you! (see the “IMP 6X” rates in the grid above)

For more information about advertising please e-mail us at [email protected] or call us at (802) 362-3981. We look forward to working with you!