The Nano segment of craft brewing is growing fast with the majority of new breweries opening up falling into this small-scale, hyper-local segment working on brewing systems five barrels or under. Each month on this podcast learn the business, marketing, and brewing strategies targeted for this smaller-scale sized brewery needs. From strategies to maximizing taproom sales to forecasting brewery budgets to brewing great beer in small spaces, you’ll learn from craft beer experts and fellow Nano brewers the tips and strategies for success to improve – or launch – your small brewery. New episodes will be added to this page each month in addition to all major podcast platforms. Please email any questions, thoughts, and feedback on the BYO Nano Podcast to nano@byo.com. You can use the player provided here to listen to episodes or subscribe to this show through a variety of popular podcast platforms linked just below. Cheers!
Episode 19: Hiring Brewery Staff, Focused Charitable Giving, and Preparing for Business Interruptions
Get insights for your nano brewery on hiring, focusing charitable giving and preparing for natural disasters. Brewery owners Alison Wisneski and Matt Humbard share their expertise to help your small brewery survive.
Host John Holl starts off by talking with Alison Wisneski, the head of marketing, among other things, at Lady Justice Brewing in Colorado. She has insights into hiring best practices for nano breweries, and what they have found works for their brewery, as well as how to focus charitable giving so that it means something to your small business.
Then, he talks with Matt Humbard of Patent Brewing in Maryland, a nano-brewery in planning which is currently offering lab services to small breweries. At his day job he has been part of the government response to combat COVID-19. As such Holl wanted to talk with him about disaster preparedness, how to get ready for a pandemic, someone being sick, or the next natural disaster.
Thanks to our episode sponsors:
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Yakima Chief Hops has officially launched their newest product – Cryo-Pop™ Original Blend! YCH has combined their proprietary cryogenic hop processing technology with cutting-edge lab analysis to create Cryo Hops® with a pop! Using this new research to identify the most beer soluble hop compounds that survive the brewing process, they engineered a supercharged pellet that shows massive tropical, stone fruit, and citrus aromas in your finished beers.
Interested in more information on the Nano Brewing segment of the craft beer industry? Then check out the links to our other Nano Brewing content available below:
NanoCon Online Video Replays – Video replays are now available from 30+ small-scale craft brewery seminars and workshops on November 6 & 7, 2020. Learn how to best navigate the changing business landscape from craft brewing experts targeted just for the nano brewing segment. Learning tracks include brewing operations, start-ups, business operations, and sales & marketing. Click here for full event details on how to still get full video access even if you missed the event. It’s never too late to learn!
Subscribe to our free monthly BYO Nano Newsletter. Links to articles on both the business and brewing sides of running a small-scale craft brewery will be emailed to you each month. Click here to start your free email Nano Newsletter subscription.
Online in-depth workshops taught by craft brewing experts on a variety of brewing and brewery business topics. Check out our library of recorded workshops available as replays with course materials included. Click here for the rundown of these interactive online classes.
