If you are going to charge the public money for your beer and you want repeat customers you have to have a solid quality control program in place for your new brewery. That means budgeting some space and resources to run basic QC tests on your beers before they head out to customers. Having a QC program is more than simply troubleshooting beer faults, it is a business necessity no matter the size of your planned brewery. Learn what you need to budget for and have in place from day one with Amy Todd who runs her own commercial beer and cider testing lab after a career in craft beer QC. Click here for the PDF of the presentation.
Using email strategically can be a cost-effective way to boost beer sales, brand awareness, customer loyalty, and business in the taproom. But the key word is strategic – how much do you
pH might not be the most effective method for measuring the perceived sourness when brewing beer. Due to various acid strengths and the buffering capacity of different worts, titratable acidity (TA) is the
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