Workshop
Using Local Media to Boost your Brewery Business
Don’t overlook the valuable role local media can play to help get the word out in your area about your craft brewery. Free PR is a great marketing tool you can use to boost interest and hopefully foot traffic to your brewery. But you need to know how to put your best foot forward when contacting local media outlets whether they be broadcast, online, or print. Learn from John Holl, who is often on the receiving end of brewery press releases as an award-winning beer journalist.
JOHN HOLL
HOST, BYO NANO BREW PODCAST
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