Workshops
Evaluating Your Malt
These days hops get the most attention of the major brewing ingredients, but don’t overlook the importance of the backbone – and star depending on the style – of beer: Malt. But
Starting Up a Brewery Sensory Panel
One important quality control tool a craft brewery of any size can put into place is an in-house sensory panel. Learn why your brewery should have one, how to properly structure it,
Create a Month’s Worth of Brewery Social Media Posts in One Work Day
Social media marketing should be a vital part of your marketing plan for your brewery, but it can be overwhelming, stressful, and time consuming. Julie Rhodes, owner of Not Your Hobby Marketing
Brewery Equipment TLC: Regular Maintenance & Upkeep
Learn what regular maintenance you need be doing – and how often – to take care of your valuable craft brewery equipment.
Using Virtual Brewery Events to Boost Beer Sales
Learn how to maximize virtual events to boost your craft brewery’s branding, customer loyalty, and even sales.
Top 5 Legal Mistakes Made by Craft Breweries (and How to Avoid Them)
From regulatory compliance to managing human capital, legal risk is present in every brewery every single day. And while your time is better served developing innovative beer recipes and brewing the highest
5 Steps to Taproom Success from Day 1
Join Andrew Coplon, the Founder of taproom customer experience service Secret Hopper, to learn how the little things can make a big difference in your future tasting room for your customers and
Using Sales Data for Better Taproom & Brewery Decisions
There is absolutely no reason to rely on hunches when making business decisions when you can use your sales data as your guide. Learn how other taprooms and breweries dig into their
Contract Brewing & Alternating Proprietorships
Understanding contract brewing and alternating proprietorship business models in craft brewing.
Breaking Down the Numbers on Taproom-Focused Breweries
Often a start-up brewery makes the mistake of not paying enough attention to the financial side of the business. You have to understand the key metrics for sales, margins, and operating expenses
Craft Brewery Financials Workshop
Join craft brewery financial expert Audra Gaiziunas for four hours to learn the tools to better understand and manage a craft brewery’s money needs. You’ll start the day gaining an understanding of
Balancing Being Owner & Head Brewer
Juggling all the various duties of being a small business owner is always challenging, but when one of those responsibilities is also brewing beer in addition to running a business your workday
