Workshops

59 result(s) found.

Brewery Membership Programs to Boost Loyalty and Revenue

Nano+ Members Only

Your brewery taproom might already have some version of a “mug club” for regular customers. But you can ramp up customer membership programs to another level that provide significant revenues and encourage long-term loyalty among your best customers. Alison Wisneski runs the marketing for Lady Justice Brewing Company in Denver, Colorado and their membership program

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Maintaining your Taproom Draught System

Nano+ Members Only

The heart of a taproom is its draught system delivering the beer you’ve carefully brewed to customers’ pint glasses. But multi-tap systems need to be taken care of properly to save you headaches and money down the line. It’s also about protecting your beer so that it is served in the best possible condition translating

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Equipment Planning for Brewery Expansion

Nano+ Members Only

The good news is your Nano brewery is going really well. So well you are at capacity with your brewing volumes and really can’t make any more beer on your current system. So what’s the next step? How do you start adding equipment to expand your production to meet demand? Do you just start squeezing

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Brewery Branding 101

Nano+ Members Only

Branding is essentially telling a story about your brewery. But with a start-up brewery you have an empty page of paper. Where do you start? How do you prioritize what you need to do with branding before you even pour a drop of beer? And how do you identify and then translate that story into

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Starting Up a Brewery Sensory Panel

Nano+ Members Only

One important quality control tool a craft brewery of any size can put into place is an in-house sensory panel. Learn why your brewery should have one, how to properly structure it, how to maximize the panel’s effectiveness, and how to keep this important beer evaluation program going over time. It doesn’t take much money

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Intellectual Property Strategies for Breweries

Nano+ Members Only

With the number of craft breweries now in business, the chances are greater than ever you are going to overlap with other breweries on beer names and other matters related to intellectual property. It is simply an increasingly important legal dynamic any size brewery needs to better understand so you don’t get caught up in

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


2021 Nano Industry Trends Panel

Nano+ Members Only

Join moderator John Holl and listen to a panel of Small-Scale Brewing Equipment Manufacturers discuss the trends they are seeing in the Nano segment at the end of 2021 as they interact with hundreds of different Nano breweries across North America. MODERATOR: John Holl – BYO Nano Brew Podcast PANELISTS: John Blichmann – Blichmann Engineering

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Hard Seltzer Production for Nanos

Nano+ Members Only

The demand for hard seltzer continues and you are losing potential sales to customers if you don’t have a clear, bubbly offering on your menu board. But making good hard seltzer at a small brewery isn’t easy with yeast demands and other challenges. Ashton Lewis has spent the past year educating smaller breweries on how

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Turning Social Posts into Beer Sales

Nano+ Members Only

There’s no doubt social media is an important tool for small breweries to interact with existing and potential customers. There’s also no doubt it takes time and effort to create all those posts, so why not put those efforts to good use generating revenue. Learn how to take your brewery’s social media efforts to the

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Keys to a Better Nano Brewery Business Plan

Nano+ Members Only

There are plenty of templates out there for creating a business plan. But the brewing business has its own specific needs and specialized considerations to keep in mind when you want to convert your dreams into a potential brewery launch. Luckily we have Audra Gaiziunas who helps craft breweries-in-planning write better business plans that will

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


Financing a Brewery Expansion

Nano+ Members Only

Congrats – your small brewery is so successful you are thinking of adding capacity to meet demand! But shiny new tanks or a new location aren’t free and not everyone has enough cash flow or savings on hand to self-fund a brewery expansion. Learn the keys to financing your plans for growth with craft brewery

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


5 Steps to Taproom Success from Day 1

Nano+ Members Only

Join Andrew Coplon, the Founder of taproom customer experience service Secret Hopper, to learn how the little things can make a big difference in your future tasting room for your customers and your sales. Merely suggesting a second beer? Encouraging a to-go purchase? These are proven ways to easily add to your bottom line. Andrew

To access this content, you must purchase Nano+ Membership, or log in if you are a member.


59 result(s) found.