Workshops
Sour Beer Techniques Workshop
Learn European as well as newer American methods to produce sour and funky beers from Michael Tonsmeire, who literally wrote the book on the subject with American Sour Beers. Michael will demonstrate
Evaluating Beer Like a Judge Workshop
Join the President Emeritus and highest ranking beer judge of the Beer Judge Certification Program (BJCP), as you learn the best ways to analyze and evaluate beer so you can improve your
Home Draft Systems Workshop
There’s nothing quite like enjoying a draft beer at home, but you need to know how to properly set up and maintain your home system for the perfect pour. Bill Jablonski designs
Brewery Membership Programs to Boost Loyalty and Revenue
Your brewery taproom might already have some version of a “mug club” for regular customers. But you can ramp up customer membership programs to another level that provide significant revenues and encourage
Maintaining your Taproom Draught System
The heart of a taproom is its draught system delivering the beer you’ve carefully brewed to customers’ pint glasses. But multi-tap systems need to be taken care of properly to save you
Equipment Planning for Brewery Expansion
The good news is your Nano brewery is going really well. So well you are at capacity with your brewing volumes and really can’t make any more beer on your current system.
Brewery Branding 101
Branding is essentially telling a story about your brewery. But with a start-up brewery you have an empty page of paper. Where do you start? How do you prioritize what you need
Starting Up a Brewery Sensory Panel
One important quality control tool a craft brewery of any size can put into place is an in-house sensory panel. Learn why your brewery should have one, how to properly structure it,
Intellectual Property Strategies for Breweries
With the number of craft breweries now in business, the chances are greater than ever you are going to overlap with other breweries on beer names and other matters related to intellectual
2021 Nano Industry Trends Panel
Join moderator John Holl and listen to a panel of Small-Scale Brewing Equipment Manufacturers discuss the trends they are seeing in the Nano segment at the end of 2021 as they interact
Hard Seltzer Production for Nanos
The demand for hard seltzer continues and you are losing potential sales to customers if you don’t have a clear, bubbly offering on your menu board. But making good hard seltzer at
Turning Social Posts into Beer Sales
There’s no doubt social media is an important tool for small breweries to interact with existing and potential customers. There’s also no doubt it takes time and effort to create all those
